Meet Craig Mitchell, Principal
Craig is an experienced modular building professional. A graduate of both University of British Columbia (UBC) and of British Columbia Institute of Technology (BCIT). Craig has been in the construction industry for almost 30 years, with the past 24 years devoted to the modular building sector.
His previous roles included managing a sales and rental team for a modular fleet owner and starting a greenfield operation in a new market for a US based business venturing into the Canadian modular business.
For the past 10 years he has been a key member of several senior management teams and most recently was one of the leaders who led the strategic transformation of an existing modular business into a Permanent Modular construction leader.
In his role as Business Development and Marketing Director, he successfully developed strategic plans and export strategies, formed key alliances with strategic partners, and led all major contract negotiations on projects up to $200M. In addition, he led the development of the company mission statement which contributed to successfully focusing on key market segments within the permanent modular building industry.
He has a passion for environmental sustainability in construction and welcomes any dialogue that furthers the interest of utilizing modular in the green building field.
He also enjoys offering his perspective on modular construction through the many speaking engagements at conferences and workshops.
Speaking highlights include:
2018 – Off-Site Construction Expo – San Francisco – “The Case for Taller Wood Buildings”
2018 – Assembly of First Nations – Vancouver, BC – “An Affordable Reality – The Case for High Performance Buildings in Indigenous Communities”
UN Economic Commission – COFFI 2018 World Conference – Vancouver, BC – “Moving the Needle: How to Move Forward with Pre-Fabrication”
2019 – BC Non-Profit Housing Assoc. – Vancouver, BC – “Making Affordable Housing a Reality”
2020 - Mod-X Northwest – Seattle, WA – “Cubix Othello Case Study”
2020 – CHBA – National Net Zero Conference – Session Moderator – Adoption of Modular
2020 - World of Modular – Orlando, FL – “Evolve or Face Extinction”
2020 – IWBC – Virtual – “Modular in a Post Pandemic World”
Notable project ‘firsts’ over the past decade include:
Completion of one of the largest workforce accommodation projects undertaken in Canada - Manitoba Hydro 2200 bed contract worth over $300M
The first and fastest modular multi-family Passive House project in Canada – Bella Bella Passive House
The first (and second!) multi-family Passive House built within a First Nations community – Yale First Nation
The first (and probably fastest!) 5 story modular dormitory project built in Canada – Trinity Western University – 9 months!
The first 6 storey modular Hilton Hampton Inn in Canada – Kelowna Airport
The first modular 6 storey micro-apartment in the company’s history constructed in the US – NexGen Cubix Othello – Seattle, WA
Many first modular affordable housing projects in communities in BC
Speaking highlight World of Modular, Orlando, Florida
Craig continues to give his time in supporting the modular building and construction industries by being an active board member and Treasurer of the Vancouver Regional Construction Association (VRCA) and the Modular Building Institute (Board Member 2017-2020, and Volunteer of the Year in 2020).
When not thinking about modular construction, you will find him pursuing his other passion in trail running and training for his next ultra-marathon. He currently lives in the seaside community of Horseshoe Bay just outside Vancouver with his wife and four teenagers.